Arun’s Insightful Explorations

“Social media is not a media. The key is to listen, engage, and build relationships.” ~ David Alston What is Ecommerce Social Media Marketing? Ecommerce Social media marketing is a form of internet marketing with the use of social media platforms to connect with your audience to build your brand, increase sales and website traffics by creating and sharing content on social media networks in order to achieve your marketing and branding goals. Using Ecommerce social media, the ecommerce store marketing can be done. Ecommerce stores can use social media to build brand awareness, attract online followers and generate online sales. Companies can also use social media to get their brand, profile and products shared online. The major process involves creating and publishing great contents on various social media profiles, engaging to your followers, results analysis and social media advertisement campaigns. This also includes activities like posting text, image updates, videos and contents th...

"A complaint is a chance to turn a customer into a lifelong friend."~ Sir Richard Branson, Founder -Virgin Group What is customer experience? Customer experience is the impression that your customers have for your brand as a whole in all aspects of the buyer’s journey. It results in their perception of your brand and the effects of factors related to your bottom-line including revenue. Two key touch points create a customer experience are people and product. To create a positive customer experience, create a customer journey map, create buyers’ personas, build good customer relationship, ask for and act on feedback, create useful content, and build community. The below mentioned factors helps for a great customer experience: Customer Support Customer Service Customer Success 1. Ecommerce Customer Support: Ecommerce customer support is a service provided to help customers solve any technical issues they may have with a product or service. It focused on so...